The Web has undergone some significant transformations in the past 4 years. You've heard the term Web 2.0, of course. But what does that term mean?
Wikipedia says: "Web 2.0" refers to what is perceived as a second generation of web development and web design. It is characterized as facilitating communication, information sharing, interoperability, User-centered design and collaboration on the World Wide Web. It has led to the development and evolution of web-based communities, hosted services, and web applications. Examples include social-networking sites, video-sharing sites, wikis, blogs, mashups and folksonomies.
The key phrases in that broad definition are facilitating communication and interoperability.
Your website today should be so much more than just a colorful brochure. Websites integrated with blogs, Twitter and custom back-end databases are truly a communication portal between you and your clients. Well-engineered websites enable employees and clients to conduct business anytime, from anywhere.
So extend your business hours, and your territory. Arrange a meeting with an Iowa Solutions representative to discuss options for making your website work for you.
Author: John